Grooming Messenger, a new skincare and grooming service founded by Ian Michael Crumm, lifestyle expert and founder of his eponymous lifestyle blog and Wear We Went, and Lo McGrath, a journalist, skincare junkie and fashion photographer specializing in menswear, held a launch party for the new site at Rittenhouse Spa in the Rittenhouse Hotel in Center City.
I love this amazing step and repeat made up of live branches of leaves
Ian Michael Crumm with equally stylish mom, Angie Hartman at The Rittenhouse Spa & Club – Hair by Paul Labrecque.
With Brian Sanchez who help created the living step and repeat.
Laurenne Babayan and Nick Berlage
Alisa Frederico, Style Director at Dressing Jane Philadelphia and Frank Frederico
Guests enjoyed grooming during the party, manicures, massages and face masks.
Danielle Bonds, Marrina Mayo and Alyssa Jones
Craig von Arthur Schroeder, Commonwealth Proper, Lauren McGrath, co-founder of the Grooming Messenger and Toni Renee Leslie, of Realm jeweler.
Jared Adkins and Chandra Robbins of Bluebird Distilling
Lifestyle bloggers Alex Nelson and Mike Rubino flank Connor Reider.
Alex and Mike applied masks for guests.
Scenester Alexander Hankin and friends
Ian and Lo welcome the guests to the launch, and then introduced Local Honey
Eric Visnov, Hannah Krupa, Scott Tattar and Brendon Keenan make up the local band “Local Honey”
Book them for your next gig, they were very entertaining.
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