Art of Foobooz Moves On, Wendell Smallwood Signs, 50Cents Effen or Frigo mean F’ing Bucks,

Hey Thursday, OMgoodness only 17 more days til Christmas, and this first item in PhillyGossip is anything but a gift. I first met Arthur “Art” Etchells nearly a decade ago. We were both trailblazing bloggers, in a very exciting new field of new media (other notables at that time Joey Sweeney – Philebrity; Enrico Campitelli Jr. The 700 Level; Michelle Cassidy (AnEmptyFridge) )   Like me Art had a full time job and did the blogging on the side as a fun hobby. Then he left his job and started blogging for business. I really admired him, couldn’t imagine ever leaving my job to rely on blogging to make my living, bothered him with millions of questions about it at the time.

(Kory Aversa Shot this)

Then 6 years ago I was laid off and that was the best thing that ever happened to me. Any who, Enrico’s blog The 700 Level was bought by Comcast Sportsnet, and Enrico went on to run it in the confines of that outlet. We thought that’s the way to go. You build it, and then someone comes by and offers to buy you. It happened for Art, and he and Foobooz went to Philly Mag. 5 I started my column at Philly Mag about 5 years ago, and every few weeks I stop by the office I catch up with Art, chatting all things Philly and food. That was always fun. PS offers did come to me, but I declined. It was hard to do since I am such a fan of security, a steady paycheck and co-workers. But that’s my story…..


Congrats to Arthur Etchells, a trailblazer, a friend, a mentor, a co-worker, who’s off to a new adventure. He’s gonna fill us in
on it soon, but drop him a note as tomorrow is his last day at Philly Mag.


I love 50 and his brands, Effen and Frigo. He’s at Bloomingdale’s on Saturday at 1PM.

Philly must be his favorite town, hasn’t he met everyone already. He’s been to town more than Sly Stallone.


Jessica Nelson Classical Singer is up for People’s Choice at

  1. Please go Click on “Vote for the people’s choice” Click on the name “Jessica Nelson” in the Classical section to vote. Voting can be done on a smart phone, computer, and tablet. here is her website to hear her beautiful voice

**************** Voting Day is on Thursday, December 8 Only****************


Tonight Wendell Smallwood will be signing autographs at The Sports Cave in Moorestown


Friday at Christmas Village Meet Me at

1:00 pm: NRG Gingerbread House Contest by NRG


Congrats to Molestreet’s Alicia and Brian LaPann on the birth of their son


Congrats to Ori Feibush and Elise LeMay on their marriage.



Happy Holidays have you stopped byFranklin Square Holiday Festival & Electrical Spectacle Holiday Light yet? Last weekend Nik The Web Chick, her BFF Joe McCollum and Joy Phillips stopped by to enjoy the nightly event.  Tomorrow I’ll be posting my favorite Christmas Trees in Philly on PCC, so send me yours buzz and maybe I’ll pick it in the coming weeks. Have an awesome day.