Philadelphia

LeBron James’ Cleveland Hustles Contest for Small Biz

August 11, 2016 by HughE Dillon

After winning “one for the Land,” LeBron James is looking beyond basketball to help a small, local business owner looking to take their business to the next level.  ”Cleveland Hustles” is the new LeBron James/ CNBC show that could take your business to the next level.

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To celebrate the launch of  ”Cleveland Hustles”, which premieres Wednesday, August 24, 2016 at 10pm ET‪/PT, they’re giving brick-and-mortar small, local business owners across the country a chance to win the promotional package of a lifetime. The prize includes a social media endorsement from LeBron James, and promotion on CNBC TV, digital and social channels. In Philly there’s two ways to enter, online on Twitter/Instagram see instructions below.

Or on Friday head on over to Milk Boy 401 South St for an in person audition from 12PM to 3PM. Rules and instructions below.

 

HOW TO PARTICIPATE

Step 1: Create a 23-second video pitch answering the question, “How would my business uniquely benefit from a LeBron James social media endorsement?”
Step 2: Post your video on Twitter or Instagram using the hashtag #PitchLeBronContest

The perfect 23-second pitch tips:

  • Be memorable and show your passion!
  • Tell us what’s unique about your business
  • Keep it short! You have 23 seconds

Entries will be evaluated for originality and creativity by a judging panel. Participants may be contacted for additional information based on the quality of their video pitches. The contest entry period ends August 18, 2016 at 11:59pm ET. The winner will be announced online on August 23, 2016.

 

PRIZE

One local, small business owner will win a promotional package, which includes:

  • one (1) social media post from LeBron James
  • fifteen (15) on-air promotional spots mentioning the winning small business to air on CNBC
  • ten (10) lower-third promotional snipes mentioning winning small business to air on CNBC
  • five (5) social media posts mentioning winning small business across CNBC social media platforms
  • one (1) digital post mentioning winning small business on

ELIGIBILITY CRITERIA

  • Businesses must have no more than 250 employees
  • Businesses must have a brick-and-mortar physical location
  • Business is not a franchise and does not service customers outside of its immediate local area (e.g., does not have a mail-order business or online store)
  • Contestants can only enter oncehttp://www.pitchlebroncontest.com/LeBron

    EVENTS

    As part of the “Cleveland Hustles” presents: #PitchLeBronContest, show host Bonin Bough is taking to the road and hosting mini-pitch sessions in Philadelphia, Chicago and San Francisco. Small, local business owners will get a chance to make a pitch to Bonin and a guest judge onstage, and get some quick, in-person feedback. At some of the events, attendees will also have the chance to participate in live audience Q&A.

    What to bring: Any products or props for your pitch, your friends and family, a good attitude!

    Remember: you only have 23 seconds!

    Come join us!

    Philadelphia –  Friday, August 12 – 12–3pm
    MilkBoy
    401 South St
    Philadelphia, PA 19147

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