Rocky is finally receiving his flowers after all these years…To commemorate the film’s 50 years, the Philadelphia Art Museum has announced a special exhibit. Also, the RockyFest will now be a yearlong affair in 2026, says the Philadelphia Inquirer.
Paul Farber, Director and Co-Founder of Monument Lab, is one of the nation’s leading thinkers on monuments, memory, and public space.
I read in the Inquirer on Tuesday and again on Paul’s social media that he is guest curating an exhibition on Rocky, working alongside Louis Marchesano, Caro Campos, and Joslyn Moore, and diving even deeper into the subject matter than previously explored. (these two photos are from his IG post.)
The Philadelphia Art Museum will debut “Rising Up: Rocky and the Making of Monuments” on April 25, 2026, running through August 2, 2026. Guest curated by Paul Farber, Director and Co-Founder of Monument Lab and a national leader on monuments, memory, and public space, the exhibition explores why the Rocky statue and the Art Museum steps have become a global pilgrimage site. With 150+ artworks and artifacts spanning 2,000 years — including pieces by Keith Haring, Kara Walker, Andy Warhol, Carrie Mae Weems, Rashid Johnson, Hank Willis Thomas, Tavares Strachan, Ken Lum, and more the show examines how Rocky became one of the world’s most iconic cultural monuments. Farber calls the exhibition “a love letter to my city’s history of boxing champs, legendary venues, artists and athletes, and those defiantly rising up as underdogs — in and out of the ring, on and off the pedestal.”
In 1980, Sylvester Stallone commissioned sculptor A. Thomas Schomberg to create the Rocky statue for Rocky III. The Art Museum steps were already iconic thanks to the first film when Rocky ran to the top, threw his fists in the air, and unknowingly turned those steps into one of the world’s most famous tourist destinations. The statue only deepened that legacy, transforming the site into a true Philly landmark.
And as many of you know, I’m a huge Rocky fan not just because of the story, but because of what it represents. Rocky is raw and grounded. It’s about emotion, not spectacle: the small apartment, the humble routines, the quiet moments with Adrian, the discipline to keep going. It feels real, lived-in, and deeply human. That’s why it resonates with Philadelphians, tourists, with anyone who’s ever rooted for an underdog.
I live across the street and the Rocky Statue, as well as the steps were my first beat. I was fascinated with the stream of visitors at all hours of the day, the lines on the weekends, in all kinds of weather.
For years in the 2000s, in conversations with folks connected to the Art Museum, it was clear some didn’t quite know what to do with the Rocky statue. It wasn’t embraced the way other public sculptures were, and one of my biggest frustrations was that it wasn’t even lit at night. I was told more than once that it “wasn’t a work of art,” even though it absolutely is as it was created by a sculptor, commissioned, cast, and installed like any other monument.
I used to photograph visitors at the statue in the evenings with my flash off and tag the City on social media to highlight how dark it was. After about a year of that, the Museum finally lit Rocky — around 2012 — and even refreshed the landscaping. You could feel a shift: a new guard beginning to take Rocky more seriously.
Michael B Jordan filming Creed March 2015
Sylvester Stallone, made an appearance at the statue with Mayor Jim Kenney while he was filming Creed II, April 2018
Still, the statue was a bit of a thorn in the Art Museum’s side, especially when so many tourists stopped for the photo but didn’t always make it inside our beautiful museum. But that was all about to chance…
When Kathryn Ott Lovell, the new President & CEO of the Philadelphia Visitor Center and a true embodiment of the Rocky spirit—set her sights on elevating the visitor experience at the Rocky Statue, everything changed. A lifelong Philadelphian from Mayfair with humble roots and big heart, Kathryn saw what so many of us already knew: people from around the world treat this spot like a pilgrimage. So she leaned in. She championed a dedicated Rocky-themed visitor center, filled with memorabilia and Philly pride, and even worked with elected officials to officially designate December 3rd —Rocky’s 1976 release date—as Rocky Day in Philadelphia. A perfect moment here: Kathryn welcoming Sylvester Stallone himself to see the impact of the legacy he created. 12/03/23, and on that day he himself walked inside the Art Museum for the first time, and wrote about it on his Instagram.
The following year, to celebrate Rocky Day on December 3 and the entire month of December, Sylvester Stallone lent Philadelphia the Rocky statue he keeps in his home. I had always wondered what it would look like back at the top of the steps — and it was a sight. The original Rocky statue stood at the top of the Art Museum steps during filming, most famously for Rocky III in 1982 and again for Rocky V in 1990. Afterward it spent years at the Spectrum sports complex before finally moving to its permanent home at the base of the steps in 2006 — the same year I lived across the street and had just launched Philly Chit Chat.
It was supposed to be returned to Sylvester Stallone right after New Year’s, and I even told everyone, “You’ve got seven more days after December 31 to enjoy it.” The steps were packed every single day. People from around the region were messaging me asking if the statue was still there. Then—just like that—it disappeared. I assumed it had gone back home.
Weeks later, a surprise: it reappeared when the Eagles won the Super Bowl, becoming the backdrop to the championship speeches on the steps, broadcast across the globe. In that moment, the Art Museum got it. The statue stayed. It has remained ever since.
And now, with Paul Farber’s upcoming boxing exhibition exploring the Rocky effect, the story continues, it is finally being embraced in what it embodies – ART.
After reading the Inquirer story, indicated that a Rocky statue would be heading inside the Art Museum. Naturally, I wanted to know more. So I reached out to Valerie V. Gay, CFP®, Chief Cultural Officer to ask which one—and what would happen to the statue on the Rocky Steps, the one people connect with on such a deep, emotional level.
“Yes, the City of Philadelphia will be proposing a plan to permanently display Rocky (1980) by A. Thomas Schomberg at the top of the Philadelphia Art Museum steps, where it was originally intended. Sylvester Stallone commissioned the Rocky statue, and generously donated one of three identical casts to the City of Philadelphia. The cast currently located at the bottom of the steps will be featured in a temporary exhibition inside the Philadelphia Art Museum in 2026 and then returned to Stallone’s private collection.
If approved by the Philadelphia Art Commission, the cast at the top of the steps will remain at the top where it was originally intended, as part of the City’s public art collection.” – Val Gay
The best day—until December 3, 2026, when Philadelphia celebrates the 50th anniversary of Rocky and the statue once again shines above the city from the top of the Rocky Steps. What a moment that will be for our beautiful city.
Thank you to everyone over the years who has embraced what the spirit of Rocky truly represents. It doesn’t hurt that it’s also one of the biggest tourist attractions in America, putting Philadelphia on the map day after day.
So for now, ChitChatters, snap those photos of Rocky at the bottom of the steps and tuck them away… they’re officially becoming vintage Rocky!!
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